Advancements in AI Could Change Your Search Behaviour

In a rapidly evolving digital landscape, partnerships and collaborations between tech giants have the potential to reshape the industry. Recent reports from March suggested that Samsung was considering integrating Bing AI, powered by ChatGPT, into its ecosystem. This potential move would have significant implications for Google, the dominant player in the search engine market.  Whilst… Continue reading Advancements in AI Could Change Your Search Behaviour

Competitive Marketing Strategies with Google Trends Analysis

Google Trends is a free online tool provided by Google that allows users to analyse the popularity of search queries across various regions and languages. Since launching in 2006 Google Trends has become a valuable resource for marketers, businesses, and researchers to gather insights into consumer behaviour and trends. Using Google Trends, you can compare… Continue reading Competitive Marketing Strategies with Google Trends Analysis

Why You Should Get a .au Domain

Finally, Australian businesses are now able to register Australia’s very own, all-new ‘.au’ domain name offering an unprecedented opportunity for businesses to obtain a shorter more memorable domain name for their customers and clients, more closely linked with the country we call home. What are the benefits? The ‘.AU’ helps search engines like Google recognise… Continue reading Why You Should Get a .au Domain

What to Look for in an SEO Company

Good SEO is pivotal in having your business rank high on Google.  We have compiled a list of what to look for in an SEO company, so you know what to look for while doing your research in choosing a partner for your business. Proven Success When choosing an SEO company, like any business you… Continue reading What to Look for in an SEO Company

The Importance of a Disavow File

2022 is officially here and there is no better feeling than starting the new year strong with clearing out all of the toxic and low-quality backlinks that are directed towards your site! It feels just as good as clearing out your bedroom, opening a window and letting all the fresh air and sunlight come through!… Continue reading The Importance of a Disavow File

Google Announces Updates to Google My Business

Google My Business (GMB) is an incredible tool for businesses, clients and everyday people, but you may not fully understand what it is, what it can do and what Google’s new changes might mean for your business, but don’t worry, we’re here to help! Firstly, what is Google My Business? Picture this: It’s a Saturday… Continue reading Google Announces Updates to Google My Business

Is Your Website Ready For Google’s Page Experience Update?

If you have been using an SEO strategy for your website or plan on implementing one, there is a major update coming to Google’s algorithm that will change the way Google ranks sites in its search results. Rolling out in May, Google will implement three new page experience ranking signals otherwise known as Core Vitals.… Continue reading Is Your Website Ready For Google’s Page Experience Update?

Increasing Your Website’s Visibility With FAQs

When undertaking an SEO strategy, many people don’t realise the power of utilising an FAQ page within their website, which can make you miss out on potential business. No matter how old your website is or how many links you have, an FAQpage Schema can deliver results within the hour of implementing! So what is… Continue reading Increasing Your Website’s Visibility With FAQs

SEO Essentials: Google My Business

We love to help businesses of all sizes. Whether it’s boosting your search engine ranking, increasing ad conversions or delivering a fully optimised website, we have the tools and knowledge to deliver what your business needs to succeed. With unprecedented changes to the economy this year from a global pandemic, it’s created many challenges for… Continue reading SEO Essentials: Google My Business

Canopies WA SEO & Google Ads Case Study

Our client Canopies WA supply and install high-quality fibreglass 4×4 ute canopies and accessories right here in Perth. They recognise the importance of digital marketing and its ability to generate leads and sales. We’ve been working with Canopies WA for a number of years managing their Pay Per Click (PPC) advertising campaigns and conducting Search… Continue reading Canopies WA SEO & Google Ads Case Study

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